Archive for the ‘Search Engine Optimization’ Category
Breaking news, Utube has succumbed to the better option (ie: my advice) and monetized their website with a search bar at the top of their homepage. Now you can get instant access to all the wonderful world of poker / dating & xtreme travel.
At least utube have chosen a smart, professional looking & unobtrusive option without losing too much integrity. The search bar only appears on the homepage & search pages. The only problem with this approach is that it appears this type of monetization doesn’t quite cash in on the video traffic they will be recieving. Thereare no video links or other various other video-targeted strategies I would have imagined. For example, if we were searching for a video of the latest internet hype, Chaccaron, the netflix results return a terrible no results page instead of something that may direct me to a video site, any video site. The only other results I get from searching with utube are Poker ads, which are like the scourge of the internet (even if they do pay well).
I think utube has succeeded in the look & feel of their monetizing efforts, but the execution will leave a lot to be desired. At the end of the day if they leave it like this, they wont make nearly as much money as I predicted they could.
Flash isn’t dead. In fact, Flash could well be growing in more of a niche than we realised. A lot of people may already know this but STOP PRESS: 1. SEO is great, but it’s strategies & implementation tend to spoil a website (gasp, ooh ahhh!). 2. Flash is great, for multimedia style presentations with fantastic creative displays of information & visual elements – when you don’t need to index a million pages & be number one for everything and top 10 google and ppc and adsense and paid links and ctrs and arrrrrrrgh! . . . . . Brain Explode!
My point here is simple: talk to more REAL people (not search engines). The best way to do this is to draw them in with creativity & good flash.
Don’t get me wrong, SEO is important.
…But there are so many people on the bandwagon. It’s gone to the extent of a large number of people using SEO practices as the basis for building websites.
Why not engage & use real life principles.
& most of all
Also I have found a good site with some good visual flash FX (effects) for those interested after the jump.
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